PR is a Great Free Way To Increase Visibility PR can be a terrific way to build visibility and credibility for your business. Many publications are looking for good articles and real news, so make it easy for them. When you send in press releases, be sure to write them strictly as facts, no advertising….
The world is more interconnected than ever. Leaders today routinely work across cultures, time zones, and perspectives, whether or not they operate internationally. Global thinking is no longer optional. It is a leadership capability. You may collaborate with vendors overseas, serve diverse clients at home, or lead teams shaped by different cultural norms and expectations….
Focus on Customer Needs First and Foremost All too often, as a CEO, entrepreneur, manager or leader, we are looking at our bottom line, our corporate goals, our sales forecasts. etc. Equally important is to focus on the needs and issues of our customers and clients. What issues are they facing? What is happening in their industry? How can…
Praise Others and Say Thank You According to the US. Department of Labor, 46% of all people who quit do so because they felt they are not appreciated for the work they do. According to James Howard, 92% of workers say that when they finish a project, their supervisors say NOTHING! 88% of American workers never…
The Dangers of Toxic People In his book, Social Intelligence, Daniel Goleman writes about recent brain research which is quite compelling. “One person’s inner state affects and drives the other person…. We actually catch each other’s emotions like a cold.” The more significant the relationship, the greater the impact on the other person. This is…
Last week, I had the privilege of attending three different seminars, one on social, local, mobile media from the Florida Times Union, one on corporate wellness from Welcoa’s David Hunnicutt, and one on the huge changes at Google on line. This all happened in the space of 48 hours, so you can imagine how stimulated…
One of the most profound and powerful books I have ever read is Non-Violent Communication by Marshall Rosenberg. Written by a man who has negotiated between Palestinians and Israelis, gang war members, business associates and married couples, this book holds the key to getting what you want out of good relationships. Seemingly simple, his concept has 4 major components for any meaningful…
One of the interesting things about success is that many people don’t feel they are worthy of it. In fact, they judge themselves harshly for past mistakes and use that as a reason to feel like a fraud when they achieve key goals or levels of success. Sometimes they end up sabotaging themselves and limiting…
One of the most important dimensions of any marketing plan should be customer retention. The best way to keep your business healthy is to take excellent care of your employees and existing customers. Even if the primary work you have done for them has been completed, check in regularly- at least once every 4-6 weeks. Educate your…
You may think that when you get to a certain level of income, or find the right life partner, that you will be truly happy. But the research shows just the opposite is true. You need to be happy first, and then the success, relationships and accomplishment will come.