Rebooting Your Year

What Else Do You Want to Happen in 2018?

relieve stress by celebrating successIs it time to reboot your year? As children return to school in the United States, there is a sense of new beginnings and opportunity. There are only 4.5 months left in the year, and that is more than enough time to achieve goals and move forward on important dreams and initiatives.

I am in the throes of finishing the first full draft of my seventh book (on women and overwhelm) as I prepare to send it off to my agent.  It's been a huge undertaking in my life for the past year and a half and I can feel the energy of completion.

Achievement thrives on completion.  Every new project has a beginning, middle and end, and each phase has its own special energy.  Completion fuels new opportunities and new projects.  What's still on your agenda for 2018?  What dreams do you have? What could you reboot and complete?

How to Reboot the Last Few Months of 2018

Examine every area of your life and assess what goals and dreams you have, what you want, and what progress you have made.  Often, we are so busy getting things done, we don't give ourselves the chance to celebrate the small successes along the way

A. Physical Goals
  -  Are you eating healthy food?  Have you lost weight or finished a run you've been training for?  Congratulations! Celebrate that win and recalibrate what else you might achieve this year.  If you've sitting a great deal, get yourself a stand-up desk. Or take a half hour walk in the morning.  Increase your sleep.  Drink 1/2 your body weight in ounces of water and be sure to replenish your electrolytes.

B. Financial Goals- How's your cash flow?  Have you increased your savings?  Do you know what your balances and interest rates are on your credit cards?  Could you pay them off or do a balance transfer at a lower rate?  Could you curb spending? How are your investments?

C. Mental Goals- What are you feeding your mind?  How many books have you read this year?  How do you spend your leisure time?  Have you attended any workshops, seminars or taking new courses?  The mind stays sharp when you're learning and growing.

D. Emotional Goals- How's your happiness level?  How often do you see dear friends? Are you doing things you love that bring you joy?  Do you spend time with family that you cherish? Are you having any fun?  If not, prioritize the things that make you happy.

E.Professional Goals- How's your career going?  Are you learning, growing, contributing or just spinning your wheels?  Is a new job in your plans for this year or are you spearheading a new project? How can you best use your talents and abilities?

F. Spiritual Goals- Do you feel a sense of calm and inner peace?  Are you connected to God, the Universe, your Higher Power?  Do you pray, meditate, spend time in nature connecting with other aspects of the earth? Do you know your life purpose and live according to that?  Delving deeper into your sense of meaning is important.  Purpose fuels happiness and is core to living a  fulfilling life.  Find yours and live yours more this year.

You have everything you need inside you to achieve what you want.  There are untapped reservoirs of greatness inside you, untapped strengths and talents which will helps you progress on your goals and dreams.  Assess where you are now and where you want to be, start making a plan to achieve those goals and dreams, write them down, look at them daily and take massive action.  You can do it.  I believe in you!

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©2018, Snowden McFall,
All Rights Reserved You may reprint with full credit and permission.

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Is Your Status Based On Being Superbusy?

"Beware of the barrenness of a busy life."


Busy people imageAccording to Eric Schmidt, the former CEO of Google, five exabytes of data were created between the dawn of civilization and 2003, and now that much is created every two days. And we try to process it all, on the phone, the iPad®, the laptop, in the car. Between information overload and crazy, hectic schedules, most people are burnt-out, overloaded and running at breakneck speed, being superbusy.

However, many people are now bragging about how busy they are; it' s become a form of status. People don't take vacations because they're too busy. They eat at their desks if they eat at all. They sacrifice their sleep to get it all done and find themselves trying to play catch up. And this is especially true for women, who still carry the greatest burden of housecleaning and childcare. Society projects that's it's cool to be busy. But is it really?

The costs are enormous- to your health, your family and even to your brain, which is actually shrinking from constant overwhelm, according to the Yale Stress Center.

How to Reclaim Your Life

Check Your Schedule - What's there that is not contributing to your personal higher good, that takes you away from your highest leveraged, greatest ROI activities? What could you delegate? What could you say no to? Who could you ask for help? Start clearing at least an hour a day for yourself- alone.

• Spend time in Nature - Being outside is healing. And yet we spend only 8% of our time there. Running water (oceans, rivers, streams) releases negative ions, which help us feel better. Trees have an natural grounding quality. The sun is critical to our intake of Vitamin D. Get outside for at least 20 minutes every day.

Cut out the distractions - Tony Schwartz recommends 90 minutes of solid uninterrupted time to work on a high level project. No phones, no texts, no beeps, no interruptions, no emails, no music, no TV. It's amazing how much you can get done.

Lose Yourself In A Great Hobby - Have you ever been so caught up in doing something you love that you lost track of time? That's called flow. For me, when I am making fused glass or ballroom dancing, I don't think about anything else. I am completely present, totally focused, and always happy during those moments. Find them and schedule them in. They're key to your peace of mind.

Getting over the need to be constantly busy takes focus and choice. You can do it! And reap great rewards as a result!


Marketing and the Art of Asking

Before Asking, What Value Are You Giving Your Customers and Followers?

I had never heard of Amanda Palmer or her music before I read her book the Art of Asking. But whether you like indie punk rock or not, you will be a fan of Amanda Palmer and her ability to connect with her fans and ask for what she needs.   One of the most impressive facts about Amanda is that she was the first musician in history to get $1 million in funding for her music from Kickstarter.  And she has over 1 million followers on Twitter, all organically acquired.

Asking is All About Value, Transparency and Love

What lessons can we all learn from what she did?

    1. Get to know your customers, your fan base, your clients really well- even intimately, when you're asking.   Starting in Harvard Square as a still statue of a bride complete with white face makeup, she gave away flowers to those who donated to her performance.  The actual act of connecting with the person through the flower was amazingly intimate.  She gazed into their eyes and connected deeply.  She learned to form those same deep connections through Twitter and all her social media.


    1. Be vulnerable and real with your customers.  Amanda is utterly transparent with whatever is happening in her life.  She shares it all very publicly.  And as a result, she creates real trust.  After Kickstarter, she had to postpone part of her world tour because her dear friend, Anthony, had cancer and she needed to be near him for treatments.  She told the truth to her fans and they understood, so much so, they sent love and letters and gifts to Anthony.


    1. Asking specifically for what you need when you need it is key. Amanda toured the world by couch surfing while performing. Whether she needed to borrow an electric piano or a place to sleep, she'd ask her fans for it.  She's post on Twitter that she needed a place to stay that night, and someone would offer a sofa, a bed, or some other place to sleep.  She was always safe and she always had what she needed.


    1.  Love your customers and demonstrate that love in dozens of ways.  Amanda showed them how much she loved and trusted them by continually sharing, giving, expressing and reaching out.  She responded to comments, emails, tweets and shared her passion through love. . Her fans knew it was genuine and they responded in kind.


  1. The single most important lesson from Amanda about asking is to give incredible value back and loving her fans.   When she sold her Kickstarter packages, she gave so much more than the average artist.  She sold $5000 house party performances for no more than 50 people, and included $1000 worth of merchandise as well as performing for an hour or two.   And then she mingled and had one to one intimate conversations with her fans. They told her painful stories from their lives, they shared vulnerably because she had and because she loved them.  She accepted them.
    And she usually spent the night, so she had extra time with the hosts.  Love is a keynote to all her interactions.

What can you do to add extra value to every customer and client experience? How can you demonstrate more transparency and intimacy in the interactions you have?  How can you show your love for them before you do any more asking?  Think about it.

Wishing you great success, joy and love,

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©2018, Snowden McFall,
All Rights Reserved You may reprint with full credit and permission.

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