Give Your Clients Information the Way THEY Want It

 Everyone Is Different: Pay Attention to Their Needs

Fire Up your business with global connectionsDo you know how your clients prefer information?  I recently learned that one of my important contacts really dislikes the phone, and prefers skype or face to face meetings. That was a big surprise to me. And a little challenging since she lives on the West Coast and I am on the East Coast.

Some clients are not auditory- you can tell them things over the phone but the data is lost. (Most people are not auditory- they are visual.)  Visuals prefer the written word, whether by fax or email. Some don't want attachments other than PDF files.  Some folks want reports set up in a specific way, followed by a confirming phone call.

Ask your customers and key contacts how they would most like to receive information and then change your work habits to suit THEIR needs. A recent client said she rarely checks email, so that if I send her something important, I should call so she checks her email.  That was very useful to know.

Find out what works for your key clients.  It can often dramatically improve communication effectiveness and ensure a smooth working relationship.  

 

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©2012 Snowden McFall All Rights Reserved.  No duplication or reprinting without permission and author reference

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Smart Networking: Focus on Them

Endless Referrals by Bob BurgAsk Questions About Their Work & Interests

When you meet someone at a networking function, the temptation is to share all your latest new products and services. That's the wrong move. What's much more effective is to ask a series of questions that get them talking about themselves, such as:

1. How did you get into that line of work?

2. What do you like best about it?

3. What changes have you seen in your industry?

4. Please describe your ideal client...

5. What advice would you give to someone entering this field?

6. What do you see as upcoming trends in your industry?

These questions are suggested by my friend, author Bob Burg in his book Endless Referrals.  If you spend your focus on the other person, learning as much as you can about them, referring them to others, introducing them to others, you are adding value first, and becoming much more memorable than any other people "selling" at those events.

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©2012 Snowden McFall All Rights Reserved.  No duplication or reprinting without permission and author reference

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Are You Badmouthing Yourself?

Stop Judging and Criticizing Yourself

Stressed out Woman from Fired Up! and Stress ExpressOne of the most destructive habits so many of us have is judging ourselves when we make a mistake and badmouthing ourselves. It's been said we have between 40,000 and 50,000 thoughts a day and that 75-85% of those thoughts are negative.  Everyone has some kind of voice that tries to hold them back. Replace that voice with positive self-talk and take action anyway, no matter what the negative voice says. When you catch yourself berating yourself, say "Stop" or "Deflect" and replace it with a positive thought or statement about yourself.  Recall past successes, times when you felt valued and appreciated, were effective at work.  Focus on those good thoughts and drown out the old judgmental voices, whether yours or from your childhood.  You can overcome anything and be as successful as you choose.
 
" To discover your potential, reject the negative programming
all of us are exposed to.
"
Robert Schuller

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©2012 Snowden McFall All Rights Reserved.  No duplication or reprinting without permission and author reference

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